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As a member of Miller Consulting Group. s senior management
team, Alys is involved in all aspects of program management, from
the development of strategic positioning to the direction and
implementation of marketing and communications programs. With
more than eleven years of agency and corporate experience in the
information technology segment, her areas of expertise span a
range of communications disciplines, including public relations,
investor relations, marketing communications and internal communications.
During her time at Miller, Alys has driven positioning and communications efforts for Sylvan Learning,
GE Venturemine.com, Caliber Learning Networks, iSKY, Context Integration,
PaperExchange.com, while recently launching campaigns for Bullhorn,
Inc. and Firespout.
Alys has helped launch an array of Internet businesses, including
IDG.net, WebThreads, and Electronic Book Technologies and has
managed programs for notable industry leaders, including Compaq
Computer Corporation, Dow Jones Interactive Publishing, Vanstar
and Memorex Telex. She has had extensive communications experience
during phases of corporate expansion and IPO planning, radical
corporate reversal and Chapter 11 filings.
Prior to joining Miller Consulting Group, Alys was the Director of
Corporate Communications for International Data Group, the world.
s leading IT media, research and exposition company.
Before that, she served as Vice President at Miller/Shandwick
Technologies, where for four years, she directed a range of client
communications programs in the Internet, hardware, software and
services markets. For the five years preceding, Alys was Manager
of Corporate Communications for JWP/Entex, a $2 billion systems
integrator. She began her career in advertising at Young &
Rubicam and Wells, Rich, Greene.
Alys received a B.A. in English Literature from Hamilton College.
Contact Alys Reynders at:
alys@millergrp.com

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